Canadian Dwelling Value & Age Append
Segment your prospect list by home value and age.
DSF2 processing is provided by a nonexclusive licensee of the United States Postal Service. Melissa Data is a nonexclusive Interface Distributor and NCOALink Full Service Provider, DPV and LACSLink Licensee of the United States Postal Service. The prices for NCOALink and DPV services are not established, controlled, or approved by the United States Postal Service.
Enhance your homeowner prospect list with the age and value of the home using information provided to us by Statistics Canada and other reliable sources. By segmenting your contacts according to home value and age, you can better target and personalize your message which improves your marketing ROI.
The following data elements are included in the Canadian Dwelling Value & Age bundle.
- Average Home Value
- Percentage of Households Built pre 1946
- Percentage of Households Built 1946-1960
- Percentage of Households Built 1961-1970
- Percentage of Households Built 1971-1980
- Percentage of Households Built 1981-1990
- Percentage of Households Built after 1990
Benefits
- Improve marketing ROI by targeting the highest potential prospects.
- Save money by eliminating low potential prospects from your direct marketing campaigns.
- Personalize your message based on known household characteristics.
Match Rates
75 - 95% Range.
Match Rate Factors
- List quality (matching is performed at the postal code level)
Related Services
Turn names and addresses into actionable customer intelligence with Canadian Consumer Enhancement Bundle.
Add and verify telephone numbers by running Canadian Telephone Number Verification & Append.
File Format Specification
Please see the File Format Specification for information on required input and standard result fields.
This service also appends the following fields:
| Field Name | Length | Description |
|---|---|---|
| Cdwel | 1 | Dwelling Append Match Code
Y = Postal Code Found in Database "-" = No Match Found |
| Avgval | 7 | Average Home Value
The average value of homes in this postal code. |
| Pctold | 6 | Pre 1950
Number of homes in this postal code built prior to 1950. |
| Pct50 | 6 | 1951 - 1960
Number of homes in this postal code built between 1951-1960. |
| Pct60 | 6 | 1961 – 1970
Number of homes in this postal code built between 1961-1970. |
| Pct70 | 6 | 1971 – 1980
Number of homes in this postal code built between 1971-1980. |
| Pct80 | 6 | 1981 – 1990
Number of homes in this postal code built between 1981-1990. |
| Pct90 | 6 | 1991 and Up
Number of homes in this postal code built since 1991. |
