Turn partial records containing only phone numbers into complete, accurate contacts, ready for your multi-channel, direct marketing campaigns, including customized direct mail, and personalized, outbound telesales programs.
Our Reverse Phone Append service accesses a comprehensive, up-to-date national consumer database and captures contact name and address based on a telephone number look-up.
After running this service, you will receive a result file containing your original input file with the new, updated information appended to it. Fields are added to your record to store the new names and addresses. A summary report provides you with statistical data describing your results and a record layout defines field positioning and content.
Benefits
Match Rates
40-60% Range.
Match Rate Factors
Related Services
Improve the overall quality and accuracy of your new contact list by also running CASSTM Address Standardization and the National Change of Address (NCOALinkTM) service.
Enhance your contact list with demographics from our Consumer Enhancement Bundle.
File Format Specification
Please see the File Format Specification for information on required input and standard result fields.
This service also appends the following fields:
| Field Name | Length | Description |
|---|---|---|
| Reverse Phone Match Code | 1 | 0 = No Match
1 = Matched record with address only 2 = Matched record with name only 3 = Matched record with name and address |
| Carrier Route | 4 | This column contains the carrier route code of the address. This code is used to group and presort mail by mail carrier route. |
| Delivery Point Code | 2 | This column contains two of the numbers used to construct the delivery point bar code. |
| Delivery Point Check Digit | 1 | This column contains a check digit for the delivery point code. It is also used to construct the delivery point bar code. |
| Phone Validation Date | This column indicates the phone number Validation date. |